Diamond engagement ring: A reason to cherish

Diamond is the hardest substance known to man, and the most precious substance known to woman. In fact the kind of friendship between diamond engagement ring and women is such that it makes her feel special and blissful.

In ancient times diamond had been considered important not just because of one reason, but due to enormous reasons. In many cultures it was considered very auspicious, attaching with it a lot of healing power.

The story of gifting first diamond engagement ring goes back to 13 century, when The Lateran Council decided that there should be a longer waiting period between betrothal and marriage. However gifting diamond engagement ring was restricted only to the upper class.

But in 1940’s the ad campaign by one of the leading seller of diamond rings, De Beers Group, changed the whole concept of diamond engagement ring. Their punch line ‘a diamond is forever,’ standardized the concept of gifting diamond engagement rings.

Due to this campaign, diamond engagement ring became prominent among the ordinary masses. Earlier for the rings gold or silver band was used, but then came the concept of using more expensive metals like platinum or titanium.

Online stores are the best means of selecting your engagement ring. Within few minutes you can go through a various kinds of diamond engagement rings, leaving you with large horizons to choose from. You can also compare the prices of various engagement rings and go for the one which best suits your pocket.

Getting engaged with a diamond ring from the groom’s side is a dream of every girl. Some things happen only once in life and they should be presented in such a way that it becomes difficult to forget them.


Go and fulfill your lovers dream today. Buy her a diamond engagement ring on your engagement and see the spark in her eyes.

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